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The Importance of Having a Reliable Web Hosting

Posted in SEO by Ricardo d Argence @ Oct 31, 2008
by Ricardo d Argence

You would think that reliable web hosts are easy to find, but they aren’t. With the expansion of web hosts there is a lot of competition and resellers who say that they can give the consumer up to 99% uptime. Dependable web hosting is critical for websites. It can basically be the difference between someone who visits frequently, and a visitor who has no intentions of coming back at all.

Pages often returned as not available can also impact your rating with today’s ultra-clever search engines who are also in a race of their own to beat their own competition after all, a customer returns to good service.

Why is reliable web hosting a requirement? I immediately thought of your peace as a factor. Think of being ready to update your website and not being able to because the server isn’t working. Customers expect good service and will not return to a website that does not offer it. Obstacles have to be dealt with as soon they have been identified, to avoid repeating the same mistakes which cause companies to fail.

When is it critical to have one? It’s important anyway, very important unless you have a website you aren’t too concerned about people seeing. Today’s new search engine methods mean that reports are made each time a URL is inaccessible and this can lead to a drop in search engine rankings after so long.

Running a business through your website though makes it critical to have a reliable webhost. You need at least 99 % uptime, this may seem excessive to you, but in today’s modern technology it is perfectly possible to find web hosting businesses that can manage and in some cases even exceed this percentage.

If your webhost has slow service then the chances of getting traffic to your site would be real low. This is affecting your earning ability, thus losing you potential revenue. If you hire someone is to try and help your business, not to help you lose money like the webhost

How do I know if my webhost is reliable? You don’t, not at first. There are ways though that you can use to find out how likely they are to be reliable, or not. There are free tools now on the internet which help you monitor up and downtime, and these are becoming more and more popular in the race to be top of the search engines.

Many now realize that it is essential to minimize server downtime ,if you get poor communication from the webhost you use, tools like these could be a lifesaver. A responsible, bona fide webhost will most probably inform you in advance of possible problems or planned downtime either via email or a portal on its own website. Beware of webhosts who hide performance information as they are afraid that they will scare off potential customers.

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